When are the best times to post on social media?


When are the best times to post on social media? Without being glib, the obvious answer to the pertinent question of 'What is the Best time to post on Social Media?" Is obviously when the people you want to see the content are on the networks. Simple right? Not really. The fact you’re here searching [...]

When are the best times to post on social media?2018-04-30T17:24:43+00:00

Marketing content that works: Stop writing for yourself


 Ok, let’s get this out of the way straight away: "No one cares about your journey." If you’ve been in business less than 10 years and you’re not making millions of pounds a year, then you’re not a guru yet. Stop acting like you're a Guru and perhaps most importantly stop writing your marketing content [...]

Marketing content that works: Stop writing for yourself2018-07-18T16:37:49+00:00

Content Marketing for Entrepreneurs


Content Marketing for Entrepreneurs If you’re starting a new business or starting out on your own for the first time the prospect of jumping into content marketing can be a little daunting. Content Marketing for Entrepreneurs means creating engaging content and takes time and experience. The more experience you get, the faster you’ll get at [...]

Content Marketing for Entrepreneurs2018-06-26T08:54:49+00:00

What is GDPR and how will it affect your business?


How GDPR will change nothing and everything. At the time of writing, we’re roughly 7 months away from the introduction of GDPR or General Data Protection Regulation which comes into force on the 25th May 2018. A quick Google search for GDPR pulls up a host of PPC ads asking you “Are you ready for [...]

What is GDPR and how will it affect your business?2017-11-21T21:00:13+00:00

The Power of Brand Advocacy


The Power of Brand Advocacy Do you know that brand advocacy is the most powerful element of your marketing strategy? Not top notch SEO, not expensive UX Design and not next generation Ai. None of these things come close to beating the voice of your existing customers, in fact, word of mouth can be attributed [...]

The Power of Brand Advocacy2017-10-20T16:39:37+00:00

Cornerstone Content


Cornerstone content: Managing multiple blog posts that target the same keyword? What is cornerstone content? We’ve touched on the SEO power of blog posts elsewhere in the site, but something that occurs with many of our clients who have active blogs is that they often end up with multiple posts on their sites all targeting [...]

Cornerstone Content2017-10-13T11:07:46+00:00

Good Content Marketing


Why is good content marketing so important? Let's face it, your business needs content. And good content marketing will get you visitors through the door and showcase your expertise to potential clients. But what happens when you put your heart and soul (and valuable time) into creating content and nothing happens? Or your visitor stops by and decides your content [...]

Good Content Marketing2017-10-13T11:25:39+00:00

Content Marketing: The Power of Infographics


Content Marketing: The power of Infographics Why do we use infographics? Well, given that recent reports tell us that the average human in 2017 has an attention span of 8 seconds (Stay with me), down from 12 seconds in the year 2000 - (Although this is open to debate), when we’re not actively trying to [...]

Content Marketing: The Power of Infographics2017-10-13T11:23:37+00:00