If you’re starting a new business or starting out on your own for the first time the prospect of jumping into content marketing can be a little daunting. Content Marketing for Entrepreneurs means creating engaging content and takes time and experience. The more experience you get, the faster you’ll get at creating engaging content. Before you write anything, we recommend you read everything you can. This, of course, takes time, time that you probably don’t have. In fact, the vast majority of the entrepreneurial clients we work with are extremely time poor.
As a marketing concept, personal branding has been a concept that was slow to gain traction in many corporate fields. Amongst our entrepreneurial clients and those who manage micro-companies, personal branding is a vitally important way for them to differentiate themselves from other entrepreneurs and business owners. Businesses that potentially do, or offer a similar product or service.