Ok, let’s get this out of the way straight away: “No one cares about your journey.” If you’ve been in business less than 10 years and you’re not making millions of pounds a year, then you’re not a guru yet. [...]
As a marketing concept, personal branding has been a concept that was slow to gain traction in many corporate fields. Amongst our entrepreneurial clients and those who manage micro-companies, personal branding is a vitally important way for them to differentiate [...]
What is Thought Leadership and why you should be using it in your digital marketing Thought Leadership may bring up images of evil scientists carrying out mind control experiments, and as a term, I always feel a little silly using [...]
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